Béa Fertility: A New Standard in Fertility Care

Tess Isabelle Cosad

Co-Founder & CEO


"Béa is the fertility clinic I wish I’d built years ago, for the friends I watched stumble through 'try for 12 months and see,' for our own team, for myself.”

For many people, the journey to parenthood is filled with uncertainty, long waits, and frustrating gaps in care. Traditional fertility systems often ask individuals and couples to “try for 12 months and see” before stepping in with medical support. By the time treatments like IVF are considered, many have already faced months of emotional strain and uncertainty. Béa Fertility was founded to change that. The company’s mission is simple but profound: to meet people at the very first question, providing accessible, expert fertility care without the fear, waiting, or stress that so often accompanies the process.

Béa accomplishes this by bringing clinically guided treatment directly into patients’ homes. Through FDA-cleared insemination devices, structured treatment cycles, and unlimited access to a team of specialized clinicians, the company ensures that patients can begin their fertility journey with confidence. Beyond technology, Béa emphasizes human connection—every patient has a dedicated Clinical Coach to provide guidance, answer questions, and offer reassurance throughout the process. This combination of precision medical care and personalized support makes fertility treatment both effective and emotionally manageable.

The company also addresses a broader issue: inequity in access to care. Many people who need fertility treatment never reach it because of costs, distance, or delayed referral timelines. Béa’s model removes these barriers by delivering treatment at home, offering clear, evidence-based guidance, and supporting patients at every step. By redefining when and how people receive care, Béa is not just helping patients conceive—it is changing the conversation around fertility, putting control, clarity, and hope firmly in the hands of those who are trying to build a family.

Béa Fertility was born from its co-Founder and CEO Tess Isabelle Cosad’s personal experience watching friends and colleagues struggle through the traditional “wait and see” approach to conception. Frustrated by delays, fear, and the sense of being left on your own, Tess built Béa to provide expert guidance from the very first step, not as a last resort. Her vision was clear: fertility care should start when questions arise, not when a crisis hits, combining precise, data-driven treatment with compassionate human support. As Tess puts it, “We built Béa to meet you at your very first question, not when everything feels desperate.”

Béa’s home-based model has resonated deeply with patients. For a couple trying for 18 months, Béa eliminated the stress of timed intercourse and endless clinic visits, letting them focus on the joy of trying to conceive. Another couple, after six to nine months of trying, succeeded after 11 cycles, appreciating the ability to proceed at their own pace without pressure. Even those with long journeys to parenthood, like a couple trying for over a decade, found success in their very first Béa cycle. Across these stories, one theme is clear: patients value control, guidance, and the emotional reassurance that comes from knowing someone is there at every step.

Central to Béa’s approach is the proprietary Béa Applicator, an FDA-cleared, clinically proven device designed to deliver more sperm to the cervix than traditional intercourse. Developed over four years and more than 1,000 tests, it allows patients to access effective fertility treatment from home, combining convenience with a high success rate. Paired with a three-cycle treatment plan, unlimited access to Béa’s Treatment Hub, and dedicated Clinical Coaches, the technology becomes part of a holistic support system that prioritizes both outcomes and patient well-being.

Fertility journeys are rarely just medical. They are deeply personal and often emotionally challenging. Béa recognizes this and ensures that patients never feel alone. The Clinical Coaches are available to answer questions, guide timing, and provide reassurance throughout the cycles. Patients can reach out when doubts arise, discuss concerns late at night, or simply talk through the process knowing they will be met with empathy and understanding. This focus on emotional support transforms fertility treatment from a stressful obligation into a manageable, even hopeful, experience.

Béa also addresses a broader challenge: access. Traditional fertility care often leaves people waiting or struggling with high costs, travel burdens, and complex clinic schedules. By bringing treatment to the home, Béa removes these barriers. Patients of all backgrounds, including singles, heterosexual and same-sex couples, and those exploring fertility preservation, can access care quickly, affordably, and effectively. With over 3,500 treatment cycles delivered and thousands of families supported, Béa is proving that fertility care can be proactive, compassionate, and inclusive.

Béa Fertility is more than a service. It is a shift in how people approach parenthood. By combining advanced FDA-cleared technology with personalized guidance and emotional support, it allows patients to take control of their fertility journey from day one. For those trying to conceive, Béa offers not only the tools and expertise needed to succeed but also the reassurance that someone is with them at every step. In a world where fertility care has often been distant, intimidating, or delayed, Béa brings clarity, confidence, and hope, helping people build families on their terms from the very start.